What is a billion views on YouTube worth?

The basic question is always: How much are the views on YouTube worth? Before we delve into this, we need to comprehend that it is not the views that really matter. What matters is the revenue from the YouTube ads.

What does this translate to? It simply means that you could have a billion views and no revenue at all! Or, conversely, you could have relatively few views and yet make a ton of money. As mentioned earlier, the revenue depends on the YouTube ads.

So while earning with YouTube is easy and fun, making big money can be daunting. Let us understand how YouTube ad revenue works so that we can maximize our revenue.

The first step in earning revenue from YouTube is to enable monetization, which requires accepting the terms and connecting to an AdSense account for disbursement. By enabling ads on your YouTube videos, you become eligible to earn 55% of Google’s ad revenue. Google gets the remaining 45%.

In 2013, the average income for a YouTube content contributor was $7.60 per every thousand views. Thus, a video with 1 billion views could be expected to average $7.60 million.

Other sources indicate that the revenue per billion hits is somewhere between $0 and $5 million.

Yet another estimate is $200–$2000 per million views. This translates to $200,000–$2,000,00 per billion views.

"Gangnam Style" is perhaps the most all-time popular YouTube video. But the nearly 900 million views produced just $870,000 to the K-pop sensation Psy.

This is just an estimated value as the real rate greatly depends on the ads themselves. Also, to be noted is that videos containing any copyrighted material are not eligible to earn revenue for the video creator. In addition, some topics may not attract an adequate number of advertisers. The essential part is attracting legitimate advertisers. You need to decide what you are passionate about and then make videos for the target audience. Content has to be target-oriented. Reaching to a high general audience often turns out to be fruitless. If the ad gets blocked, you get no revenue at all.

Also, keep in mind that the revenue from ads is not a recurring payment; the revenue is based on the number of individual ad views. And another important fact is that not all ads are equal; some are worth more than others. So the type of ad you attract makes a huge difference.

Yet another factor that affects the revenue is the Google search algorithm. If the content is not rated high by the search algorithm, the number of views will be commensurably low. Moreover, the Google algorithm keeps changing. You also need to keep up with that and make your videos accordingly.

On the positive side, YouTube not only is a huge platform but is also the second largest search engine in the world. YouTube's large audience favors large revenue for the right content. As Google does the heavy lifting of building an advertising network, the 45% it takes is well worth it. Hence, you do not have to do the labour of building an advertising network. YouTube is a great way to grow and make money online. You are basically converting your videos into hard cash.

To summarize, the revenue per billion views on YouTube varies from trifling amounts to nearly $8 million. But we must keep in mind the essential factors that help us monetize our video. The revenue is based on the ad revenue. This in turn depends on the number of clicks of the ad and the worth of the ad. To maximize our revenue, we need to maximize views of high-value ads. Finally, we must design our YouTube account to be rated high by the Google search algorithm.

Then you can gp forward and do what you love while making money. It is a win-win situation for everyone.